dove > self-esteem delivery
dove > self-esteem delivery
The world first delivery app that deliveries confidence.
On March 1st, World Compliment Day, Dove teamed up with Rappi, the most popular food delivery app in Brazil, to create a pop up store inside the app where women could choose and send a collection of posters to each other, free of charge.
The artwork, illustrated by Brazilian artist Bruna Romero, featured empowering phrases that reinforced women's self-esteem and connection, no matter the distance.
Since women continue to be exposed to prejudice, sexism, and hate on a daily basis, they also need a daily reminder that the only opinion that matters about their bodies is their own..